10 Ways To Keep Visitors At Your Site Longer.
The more
time people spend at your web site, the more time you'll have to persuade
them to buy your product or service.
Below are 10 powerful ways to keep visitors at your website longer.
1. Provide
your web site visitors with content they can't read anywhere else. People
will stay longer at your web site to read the original content.
2. Remind your web site visitors they can print out your content. They may
browse around your online store while it's printing.
3. Offer your web site visitors a freebie if they take the time to fill
out your online survey. They'll be at the site longer and might buy something
afterwards.
4. Offer your visitors free software that they can download right from your
web site. While they are waiting they might read your ad.
5. Provide a huge online directory of information that your visitors could
search. The directory must contain information your visitors would want.
6. Make sure all your web pages load fast or your visitors will leave fast.
Time is precious; they won't waste it waiting for your site to load.
7. Tell your visitors what's offered at your web site at the very beginning.
If people are confused about what's being offered they may leave too early.
8. Publish your web site professionally. People will get turned off and
leave if they see a lot of spelling and grammar mistakes.
9. Make your site text easy to read. Most people won't strain their eyes
trying to read text that is too small, light or bright.
10. Use headlines and sub headlines all over your your web site that will
grab visitors attention. It will attract them to explore your web site longer.
10 Ways To Indirectly
Get To The Top Of Search Engines.
There
are millions of web sites trying to get listed in the top 20 spots of the
major search engines. That amounts to a lot of competition! I say if you
can't get listed at the top, indirectly get to the top. How do you do this?
Look up the top 20 web sites on the major search engines under the keywords
and phrases people would find your web site.
The key would be to then advertise on those web sites. The most expensive
way would be to buy ad space on those web sites. If you don't want to spend
any money, you could use the ten strategies below. These strategies may
not apply to every web site.
1. Participate
on their discussion boards. You could post questions, answer other peoples
questions, and join in on conversations. Just include your signature file
and link at the end of your messages.
2. Ask the web site owner if they would like a free E-book to giveaway to
their visitors. You could have them link to your web site or include your
ad in the free E-book.
3. Submit content to their web site. You could write articles for their
web site and include your resource box and link at the end of the article.
If they publish it, you'll indirectly be at the top of the search engines.
4. Write an excellent article review of their web site, products or services.
Then publish the review on your web site. E-mail the web site owner and
tell him or her about it. They may link to your web site so their visitors
read it.
5. Ask the owner of the web site if they would want to trade advertising.
If you don't get as much traffic as they do, you could throw in some extra
incentives.
6. Propose a cross promotion deal with the web site.
You both
could promote each others products or services together in one package deal.
This means a mention and link back to your web site.
7. Give the web site a testimonial for their product or service. Include
a little text link for your web site with the testimonial. You never know;
it could end up on their ad copy.
8. Post your advertisement on their free classified ad section on their
web site. You want to be sure you have an attractive headline so they will
read your ad.
9. Post your text link on their
free-for-all links page. You want to go back and post your link regularly
so it stays towards the top.
10. Sign their guest books. You could leave a short compliment about their
web site on their guest book. Just include your signature file and link
at the end of your message.
10 Ways To Increase Your Traffic & SalesBy Giving Away Software.
1. Gain free advertising by submitting
your software to freebie and freeware/shareware web sites. This will increase
the number of visitors to your web site.
2. If you created the free software yourself, you will become known as an
expert. This will gain people's trust and they will buy your main product
faster.
3. Offer your software as an extra free bonus to the people that buy one
of your main products. People buy products quicker with free bonuses included.
4. Publish your free software on disk or CD-Rom then include it with your
direct mail packages. This can increase the amount of orders you'll receive.
5. Build your opt-in e-mail list fast by asking your visitors to give you
their contact information before they can download your software.
6. People love to get free stuff. They will visit your web site to download
the free software. Make sure the software is attractive to your target audience.
7. Tell people they can download your software at no-cost if they link to
your web site. This strategy will multiply your advertising all over the
internet.
8. You will gain valuable referrals from people that tell others about the
free software you give away. Word of mouth advertising can be very powerful.
9. Increase your E-zine's subscriber base by giving away software to people
that subscribe to your E-zine. This'll give them an incentive to subscribe.
10. Give away software to your current customers as a way of letting them
know you appreciate their business. This'll create loyalty and repeat sales.
10 Ways To Increase Your Affiliate Commissions.
1. Participate in chat rooms related to the product you're
reselling. Start a conversation with a person without trying to sell to
them. Later on, while you are chatting, mention the product you're reselling.
2. Create a free E-book with the advertisement and link of your affiliate
web site. The subject of the free e-book should draw your target audience
to down- load it. Also submit it to some E-book directories.
3. Start your own affiliate program directory. Join a large number of
affiliate programs
and list
them all in a directory format on your web site. Then just advertise your
free affiliate program directory.
4. Write your own affiliate program ads. If all the other affiliates use
the same ads you do, that does not give you an edge over your competition.
Use a different ad to give yourself an advantage over all the other affiliates.
5. Use a personal endorsement ad. Only use one if you've actually bought
the product or service for the affiliate program. Tell people what kind
of benefits and results you've received using the product.
6. Advertise the product you're reselling in your signature file. Use an
attention getting headline and a good reason for them to visit your
affiliate site.
Make sure your sig file doesn't go over 5 lines.
7. Join a web ring. It should attract the same type of people that would
be interested in buying the product you're reselling. You could also trade
links on your own with other related web sites.
8. Participate on web discussion boards. Post your comments, answer other
people's questions, and ask your own questions. Include your affiliate text
link under each message you post.
9. Create a free E-zine. Use your E-zine to advertise the affiliate programs
you've joined. Submit your ezine to online E-zine directories and promote
it on your web site.
10. Start a private web site. Use it as a free bonus if people buy the product
you resell. You could also allow people to join for free and you could advertise
the affiliate program you've joined.
10 Ways To
Increase The Perceived Value Of Your Product.
1. Sell
your product at a higher price. This increases the perceived value because
people usually associate the higher priced product as being better.
2. Offer a free trial or sample of your product. This increases the perceived
value because people think you're confident in your product, so it must
be good.
3. Include tons of testimonials on your ad copy. This increases the perceived
value because you have actual proof of other people's experiences with your
product.
4. Load your ad copy full of benefits. This increases the perceived value
because people think they are getting solutions to a number of problems.
5. Offer an affiliate program with your product. This increases the perceived
value because people can also make money with your product.
6. Give people a strong guarantee. This increases the perceived value because
it shows that you stand be- hind your products.
7. Package your product with a lot of bonuses. This increases the perceived
value because people feel they are getting more for their money.
8. Get your product endorsed by a famous person. This increases the perceived
value because people think that famous people wouldn't want their name associated
with a poor product.
9. Include the reprint/reproduction rights with your product. This increases
the perceived value because people can start a business and make money.
10. Get the word out about your product and brand it. This increases the
perceived value because people believe the brand name products have better
quality.
10 Ways To Increase Sales By Promoting
Yourself.
People will feel more comfortable
purchasing your products if you give them a little information about yourself
or business. The information could be your profile, employee profiles, overall
business history, education credentials, awards you've won, etc. Below are
10 ways you can use to promote yourself.
1. Teach
a free chat room class on a subject related to your business. You could
install a chat room on your web site or use a free one from another web
site. Before the class starts tell them a little about yourself.
2. Publish a free E-zine. Use some of the extra space in your E-zine to
write about yourself or business. This could be called "A Note From the
Editor".
3. Publish a section on your web site called "About Us". With your information
you could also include pictures. This shows people your not hiding behind
your business. 4. Write an article on your area of expertise. Include a
resource box at the end of the article. You can add information about yourself
in the resource box. E-mail the article to web sites or E-zines that accept
article submissions.
5. Create and giveaway a free E-book. In the E-book include a section called
"About The Author". Also, include an advertisement for your business.
6. Participate in online communities like newsgroups, discussion boards,
e-mail discussion lists and chat rooms. You will meet many people and in
return they will get to know you.
7. Donate your time, products, or services to charities. You can list the
charities you've contributed to on your web site. This will show visitors
that you and your business care about others.
8. Promote yourself offline; teach a free class offline, speak at business
seminars, join a business club or association. Assemble fundraisers for
charity. These are just few ideas to promote yourself offline.
9. Offer free consulting to your visitors. You could do it via e-mail or
phone. They will get to know you and feel more comfortable buying your products.
10. Publish information about yourself and business history in your ad copy.
While people are reading it they begin to trust you and your business. Don't
over do it though, you want to keep them interested in your product.
10 Ways To Get Your Ads Or Messages
Noticed.
Do you
post to message boards, e-mail discussion lists, classified
ads
sites, FFA sites or newsgroups? People will
usually read the subject line before they read your ad or message, so it's
important they get noticed. Below are ten simple, but powerful tips to get
your ads or messages noticed.
1. Use
extra white
space
creatively in your subject line. You can add extra
blank spaces between your words or letters.
2. Combine capital letters with lower case letters. Use all capital letters
in every other word or use a capital letter between every other lower case
letter.
3. Add text symbols in your subject line. You could use them between words
and letters. Start and end your subject with a text symbol. ( *, $, >,{,]
)
4. Begin your subject line with the word "STOP!". People have been trained
their whole life to stop what they are doing when they see that word.
5. Ask people a question in your subject line. We all went to school and
were repetitively branded to answer questions.
6. Use the word "FREE" in your subject line. Your offer should be attractive
to your target audience. It could be free information, software, trials,
etc.
7. Begin your subject line with an "online smile :)". People use smiles
offline to gain people's attention and to win their trust, why not use them
online too.
8. Don't use unbelievable claims in your subject line. People have or know
some who has been ripped off and trained themselves to ignore those claims.
9. Don't use all capital letters in your subject line. It is hard to read,
looks unprofessional, and on the internet it's
considered a symbol for shouting.
10. Test different subject lines to see which ones draws the most traffic
to your web site. Also, read the FAQ before posting a message or ad anywhere.
10 Ways To Get New Product Ideas.
1. Solve
an existing problem for people. There are thousands of problems in the world.
Create a product that can provide a solution to one of those problems.
2. Find out what's the current hot trend. You can find out what the new
trends are by watching TV, reading magazines and surfing the net. Just create
a product that's related to the current hot trend.
3. Improve a product that is already on the market. You see products at
home, in ads, at stores etc. Just take a product that's already out there
and improve it.
4. Create a new niche for a current product. You can set yourself apart
from your competition by creating a niche. Your product could be faster,
bigger, smaller, or quicker than you competitor's product.
5. Add on to an existing product. You could package your current product
with other related products. For example, you could package a football with
a team jersey and football cards.
6. Reincarnate an older product. Maybe you have a book that's out of print
and is no longer being sold. You could change the title, design a new front
cover, and bring some of the old content up to date.
7. Ask your current customers. You could contact some of your existing customers
by phone or e-mail and ask them what kind of new products they would like
to see on the market.
8. Combine two or more products together to create a new one. For example,
you could take a brief case and add a thermos compartment inside to keep
a drink hot or cold.
9. Survey the people who visit your web site. You could post a survey or
questionnaire on your web site. Ask visitors what kind of products they
would like to see on the market.
10. You could create a new
market
for your existing product.
For example, if you're selling plastic bottles to a pop company, you could
turn around and sell those bottles to a fruit drink company.
10 Ways To Erupt Your Sales Like
A Volcano.
1. Save
time and money using ad submitters. You will reach a larger part of your
target audience far more quickly than by manually submitting your ad.
2. Create a good first impression. You will not be able to sell very many
products if your visitors think your web site looks unprofessional.
3. Stop procrastinating and start finishing all your business tasks. Do
one at a time. Do not get caught up thinking that you can never get them
all done.
4. Develop a relationship with all your visitors and customers. Tell them
how much you appreciate them visiting your web site or buying your product.
5. Hire a business coach to help improve yourself and business. They could
help increase your sales, motivate you, balance your workload, etc.
6. Stay away from being too comfortable with your income or life. You should
always be making new goals for yourself and developing new sales ideas.
7. Stay away from becoming a workaholic. Your mind needs time away from
your business life. This will help your brain think clearly while working.
8. Create and follow short/long term goals for your business. The short
goals can create early success and the long term goals can create future
success.
9. Look for different ways to prove your business and products to your audience.
You could collect testimonials, hold surveys, do scientific tests, etc.
10. Try new business ideas and strategies. Do not be afraid of changing
what you're doing. You could try out technology, advertising, marketing,
etc.
10 Ways To Create A Popular Online
Community.
An online community
could be a chat room, e-mail
discussion list, discussion forum or other technologies that allow groups
of people to communicate at your web site. When you have a popular online
community it will increase your traffic and sales.
Below are ten ways to attract people to participate in your online community.
1. Tell your visitors that you post a new, free offer
every day, week or month in your online community.
The free offers should be attractive to your target audience.
2. Regularly schedule experts or famous guests to participate in your online
community.
You could design it to be a virtual class or a question/answer session.
3. Post testimonials on your web site from people that have participated
in your online community.
The testimonials could be about what people have learned or liked while
participating in it.
4. Don't allow blatant ads in your online communities.
If people decide to visit your online community and see a ton of ads they
most likely won't be back.
5. Post all the benefits of participating in your online community on your
web site.
You could write it like you're writing an ad for a product you're selling.
6. Submit your chat room, e-mail discussion list or discussion board to
online community
directories.
You can find them by typing " the community type" with the word "directory"
in any search engine.
7. Create an E-zine just for people who participate in your online community.
Allow them to subscribe for free.
When they receive each issue, it will remind them to come back and participate
in your community.
8. You (the owner of the online community) should participate regularly.
Post information that will benefit the other people.
This will show them you care about your online community members.
9. Have plenty of people to monitor your online community.
They could remove postings that turn away people like profanity, spam and
other off- subject postings.
10. Your online community should contain user friendly features, like a
search option for archived discussions, easy posting or chatting options,
email
updates
or digests, etc.
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